One-off membership of $55.00. See below for inclusions
Email marketing is a low-cost way to promote your small business. Frequent email campaigns can have a positive effect on brand loyalty and awareness if used to inform, engage and reward participants. So how do you make your campaign stand out in the surge of emails landing in a customer’s inbox daily?
Develop strategies that align with your business goals. Improve customer loyalty and market share. Send content that consumers value. You can take advantage of email marketing to encourage online sales, traffic to your online store, and authentic customer recommendations.
Here's a quick taste of some of the topics we'll discuss:
The significance or email marketing for your small business
Incorporating email marketing in your digital strategy
Building a targeted email list
Writing effective subject lines and campaign content
Creating engaging designs for your campaigns
Rules and etiquette—the dos and don’ts of email marketing
This workshop is for small business owners who want to:
Understand email marketing and its place in small business
Learn how to create professional email marketing campaigns
Connect with customers—and stay connected (no unsubscribes!)
Register for the ASBAS Digital Solutions Program to attend this workshop and to learn how to use email marketing, engage recipients, and get value from your audience.
Council have teamed up with the Australian Small Business Advisory Services and the Melbourne Innovation Centre to provide Moorabool Shire businesses the opportunity to participate in the ASBAS Digital Solutions program.
The program provides low-cost, high-quality digital advisory services to small businesses (less than 20 employees with an ABN) across Victoria.
Over the course of 2019, 8 group workshops will be held in Moorabool Shire covering:
Social media marketing 101
Digital marketing essentials
Simple steps to build a website
SEO foundations for a small business
Profile building and networking on LinkedIn
Facebook for small business simplified
Engage real followers with Instagram
Create marketing campaigns with Mailchimp
In addition, by participating in the program you receive tailored one-on-one mentoring (2 hours per ABN), access to the ASBAS Digital Solutions portal, and interactive webinars.
The above is all available for a low one-off cost of $55.00. Once you have signed up you will receive a welcome email asking you to confirm your registration.